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Senior Digital Marketing Executive
Sharp Business Systems UK PLC
Fixed Term Contract / Full Time

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Experienced Digital Marketing Executive required for a fixed term contract of c12months.

Based in our Stockport office with some travel to Wakefield you will be working with the Group Brand & Marketing Communications Manager to develop, implement and improve our digital marketing strategies, increasing lead generation, new business opportunities and engagement.

Key Responsibilities:

Managing and maintaining our company websites ( Open Text and WordPress) making scheduled CMS updates, updating product information and adding news and blogs. 
Working with our Marketing Communications Managers to maintain our two webshops and our Digital Asset Management Systems 
Working with our digital marketing apprentice to track MQLs and implementing lead tracking for 
Developing the SEO and writing SEO content to help improve rankings on Google and the website conversion rate.
Establishing monthly website and platform reporting, using analytics and dashboard data 
Provide online trends, marketplace, keyword research and insight to support product launches Working with the product marketing team to write optimised SEO content for product launches.
Working with the marcomms team to design, implement and execute integrated campaigns using Marketing Automation platform
Working with our digital marketing apprentice to develop the social media strategy 
and supporting with the day to day management of our social media channels.

Person Specification:   

Marketing qualification - CIM Level 6 qualified/working towards or equivalent in experience
3+ years marketing experience - understanding of the full marketing mix
Fluent in Microsoft Office Applications - Excel, Word, PowerPoint 
Experience working with website CMS platforms - WordPress, OpenText, Drupal, Magento 
Experience of SEO and reporting softwares - MOZ, SEMrush, Google Analytics and PowerBI.
Experience of using and managing DAM systems
Experience of using marketing automation and email marketing platforms - Act-On, Dotmailer, eMarketer, Mailchimp 
Proficient in using Adobe Software packages - Photoshop, InDesign, Illustrator, Acrobat
Experience of using social media platforms and social scheduling software - LinkedIn, Twitter, YouTube, Sprout Social, Hootsuite, Bitly 
Able to prioritise and manage a number of projects simultaneously.
Able to work to brand guidelines
Excellent communication skills, written and verbal
Excellent attention to detail and analytical skills

Experience & Skills – Desirable
Full UK Driving Licence 
Experience of working on Apple Macs 
Interest in tech industry and trends
Video creation and editing skills.

About Sharp Business Systems UK Plc 

Sharp Business Systems provide innovative Document Solutions, Visual Solutions, Managed solutions and IT services. Today we are a leading manufacturer of digital information technologies working in partnership with our customers to deliver innovative applications within their chosen sector. We not only strive to continually evolve, we are also committed to contributing to the culture and the well-being of people all over the world with our unique technologies.
By providing excellent pre-sales advice and supplying innovative, state-of-the-art solutions, which we support with outstanding service, we deliver very high-levels of customer satisfaction. We have thousands of customers who have been with us for many years and are happy to turn to us time and time again for new products, solutions and services; our relationships are testament to the quality of the customer service we provide.
As part of the globally recognised and trusted Sharp Corporation, we are at the forefront of technical innovation. Our success and longevity in an ever-changing industry is entirely due to the application of a time-honoured ethos, delivered consistently by longstanding, experienced staff justifiably proud of the high levels of account management and after sales service that we provide.

How to Apply:
To apply now, click on “Apply Online”. All candidate applications are reviewed in accordance with the criteria outlined for the job role.

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